Digital Media & Marketing

Since 2011, Trident Media Group’s Digital Media & Marketing (DMM) department has redefined the landscape of author promotion, delivering world-class marketing and creative services tailored to both traditional and self-published releases. The DMM team partners with authors across all genres to craft compelling brand strategies, from cutting-edge social media management to bespoke Bookstagram campaigns, innovative digital ad design, and strategic brand partnerships. Whether launching a highly anticipated new release or revitalizing a beloved backlist, the department provides authors with meticulously crafted content calendars and dynamic audience-building strategies that ensure continued engagement and visibility between publications. Regularly connecting with top industry professionals and influencers, both inside and outside the book world, the DMM team makes annual trips to the West Coast to collaborate with key players at Amazon, Goodreads, Apple, and other leading platforms, ensuring TMG’s clients remain at the forefront of the digital marketplace.